54 years ago, in the Audrey Hepburn and Fred Astaire classic Funny Face, Kay Thompson as Maggie, a fashion magazine editor trying to inspire her staff, sang, “Think pink and the world is rosy-red.” Pink was more than color; it was a way of thinking and feeling.
Until recently, however, if you asked most driven, focused, passionate, career women what they thought or felt about the word pink, you’d get an earful, mostly negative. Ambitious women avoided it like the plague. For Cynthia Good, CEO and founder of Little Pink Book.com, pink is a badge of honor that celebrates a global mission of equity and opportunity.
Little PINK Book.com is a major online resource for America's workingwomen. Its reach extends beyond the U.S. to women in 126 countries. The site provides “Pink Power” through career and life-enhancing tools, tactics and strategies that help women find greater success at work and more joy in life.
Today, a growing number of women who are at or heading for the top are comfortable with their own pinkness – the color, the attitude, and the opportunity it represents. They are embracing their femininity along with their strength, their compassion and resilience, power and passion.
A record number of women have started their own businesses - a rate twice that of men. They are excelling in other fields, too: medicine, education, philanthropy, politics and the arts. They wield trillions of dollars and account for more than 80 percent of all consumer spending.
Last week, Good hosted an event at New York’s Carlisle and Per Se Showroom on East 52nd Street. It was a pre-party for Little Pink Book’s “Spring Into Ownership” national tour, a series of events for women during which they will learn entrepreneur success secrets, which result in boosting profits, morale and leadership skills. At the same time, they will connect with like-minded women. It’s just as important for them to know how to present themselves, to dress for success.
A team of Carlisle consultants led by Leena Gurevich and Luann Sampson introduced select pieces from the Fall Per Se and Carlisle collections. Like Pink Book, the fashion house offers many opportunities for life-enhancing tools, tactics and strategies that help women dress for success. These fashion tools are in the fluid, understated, stylish beauty in the fall collection. The anchor is the topper. The suit’s the thing. Daytime for the career women, it’s shades of grey cut with color. After-five, it’s sophistication in effortlessly glamorous black. Leadership and confidence are brought to the fore by adding pieces like boys’ club classics, animal prints, luxe textures or a fox fur cowl. It’s the woodsy hues, elegant pales and lush brights that add the accents of color. |